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Whether you're looking for sampling industry insights, insider tips or program highlights, we've rounded it all up below!
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August 25, 2025

From Samples to Stories: How Smart CPG Brands Turn Trial Into Content Gold

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July 21, 2025

Events + IRL Venue Partners: Your Winning Marketing Mix

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May 20, 2025

The New Aha!: Fresh Look, Same Smart Sampling

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April 1, 2025

IRL: Engaging Generation Zennial

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February 24, 2025

New Parents x The Perfect Brands

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October 25, 2024

Turning Sensory Experiences into Brand Loyalty

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August 21, 2024

Brand Sampling: The Importance of Driving Trial and Awareness

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June 17, 2024

The Rise of Everyday Influencers

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April 27, 2024

Data-Driven Sampling: Leveraging Analytics for Success

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March 7, 2024

Beyond The Feed: The Importance of Professionals with Influence

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May 11, 2023

How to Get Your CPG Brand Into Consumers' Hands: Part 2 Program Highlights

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April 4, 2023

How to Get Your CPG Brand Into Consumers' Hands: Part 1 Program Highlights

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February 26, 2023

Driving Brand Awareness and Trial: The QR Code

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November 3, 2022

Stimulate your Senses with Product Sampling

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September 17, 2022

How to Drive Trial by Reducing Perceived Risks

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May 18, 2022

Free Tastes Enclosed!

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November 29, 2021

Aha! Moment: Peelgood

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June 2, 2021

Brands that Led the Way in Product Sampling

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April 1, 2020

Aha! Thanks Brands Providing to the Front Line

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